Willpower and Decision Making

There have been several articles in recent months on willpower and decision making, all of which have intrigued me. This is from “Why willpower matters — and how to get it” at The Guardian, link via The Morning News

Baumeister’s big idea, now borne out by hundreds of ingenious experiments in his and other social psychologists’ labs, is that willpower — the force by which we control and manage our thoughts, impulses and emotions and which helps us persevere with difficult tasks — is actually rather like a kind of moral muscle.

I recently gave up my morning toaster pastry, and I’m still pretty bitter about it. But perhaps I’ll be a better person for it since I’m applying considerable willpower every time I pass them in the grocery.

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